It was really interesting going to the site today. The Art in Unusual Spaces project is trying to find a use for unused shop spaces in Leeds and it is the perfect opportunity for us to take advantage of the free space. Initially I was distracted by the interior of the space, small details that would have to be rectified when we are to exhibit in there. Below are some of the pictures I took today.
Being part of the marketing team one of the main aspects we need to think about is how we are going to get people to come. What sort of advertising do we need to do to promote ourselves to the maximum. When we were looking at the space today the curator, Yvonne, was reinforcing the fact that a lot of the people who will come to our exhibition will just stumble upon it, and too many themes will be confusing and works will clash. Being in an old shop, in a still functioning shopping centre means a great deal needs to be considered to make the venue work for us. Once we have decided on a theme we can start to decide the best way to promote that, not simply handing out mountains of flyers for people to immediately throw away. I have found a website for printing, Face Media Group, who can print anything onto a huge range of products that are more interesting than a flyer, i.e. mugs, stickers, balloons, memory sticks, pens as well as tickets and invitations etc.
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